Chicago, Illinois

Newcastle helped Candlewood Hotel Company break into the Chicago market with seven new hotels in only three years.

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The Need
Candlewood Hotel Company is America’s premier all-suites business hotel. Expansion into the Chicago market was a key component of its national strategy, but Candlewood needed help finding the best possible sites, adapting prototype plans to local building codes, obtaining development entitlements and completing construction on-time and within budget.

The Assignment
Newcastle created a strategic plan for Candlewood’s expansion into Chicago, identifying the best sub-markets for Candlewood’s unique, business-to-business marketing approach. Candlewood then turned to us to implement all aspects of the plan, from identifying and evaluating potential new sites to turnkey delivery of completed hotels.

The Result
In only three years, we helped Candlewood open seven new hotels in strategic sub-markets throughout the Chicago area. Newcastle assumed pre-development and construction risk for the projects and guaranteed on-time delivery at a set cost.